Come with us behind the scenes on our campaign shoot with Choose Love and starring Laura Whitmore
Just in time for Valentine’s Day, we’re excited to partner with humanitarian charity Choose Love to celebrate love in all its forms—merging fashion with compassion. The collaboration redefines Valentine’s by encouraging us to extend kindness and support to those in need.
Pick up a piece from the limited-edition collection with a $46 logo T-shirt and $20 tote bag. Each piece showcases Lulu’s hand-drawn reimagining of the iconic Choose Love logo, with signature lips and hearts motifs. All proceeds from the t-shirt, tote and 30% of sales from the iconic Lips Clutch collection will directly support Choose Love’s vital work.
Fronted by the incomparable broadcaster, actress and author, Laura Whitmore, this campaign celebrates love as a force for good, running from 5th February through to International Women’s Day on 9th March. Join us to #ChooseLoveWithLuluGuinness and champion universal love and empowerment.
"I am so thrilled to be part of this special collaboration! I’ve always been a big supporter of both Lulu Guinness and Choose Love, so partnering with them makes this even more meaningful. Lulu Guinness has always been about bold, iconic design with a story to tell, and together with Choose Love, we’re creating a fabulous creative force to spread awareness and make a real difference. The work Choose Love does is truly life-changing for some of the most vulnerable people in the world. More than ever, this Valentine’s Day is the perfect time to Choose Love with Lulu and show kindness, empathy, and support to those who need it most!" Laura Whitmore.
